

The line also featured a number of Target exclusive giftsets, usually containing a redeco of a main-line figure packed with either an Activator or two Legends Class toys.Īnimated spent its short life plagued by accusations of particularly poor quality control. Activators supplanted Scout Class figures, and each featured simple push-button spring loaded transformations. Bumper Battlers featured vehicles that flipped up a robot from inside when the bumper was pressed, along with numerous electronic voice recordings.

The toys fit into the usual size classes (Deluxe, Voyager, and Leader), but like Movie, included some special classes targeted at younger audiences. Each character was equipped with accessories and action features as appropriate to that figure, such as interchangeable tools, triple-changing, or combining. Unfortunately, like Movie, some of these gimmicks proved to be weak points of the toy.Īnimated broke ranks from many previous series, and did not have any over-arching gimmicks or play features. Some figures (typically Voyagers) also had automorph gimmicks like Movie before them. TakaraTomy’s engineering department followed close suit, and developed sleek, smooth toy designs that were very coherent in both modes.

Animated traded blockiness and realism for some of the most highly-stylized designs seen in Transformers. This visual style attracted much ire from fans, who were used to a more traditional anime style, or perhaps CG animation. The TV series featured a very contemporary cartoon style: heavy, swooping lines and cel-shaded areas. The resulting partnership with Cartoon Network created a different breed of series - toys designed after the cartoon, instead of the other way around: Transformers Animated.Īnimated did more than showcase function following form: the artistic form changed dramatically.
